Privacy Commitment

Data We Gather

We gather and manage various personal information types, including:

How Your Information Is Used

Your personal information is used for these key purposes:

• Service Delivery in Small Heath:
  • Handling your vehicle rental bookings and agreements effectively. Confirming your identity to ensure compliance with our rental standards. Coordinating the collection and return of vehicles. Processing payments along with managing deposits and associated charges.
• Customer Communication (Legitimate Interest and Contractual Obligations):
  • We will send booking confirmations, updates, and relevant rental details. Our team will address your questions and offer customer support. Notifications will be provided for any service or policy changes.
• Marketing Preferences in Small Heath:
  • We will send you promotional offers, newsletters, and service updates based on your consent or our legitimate interest. You can opt out whenever you wish.
• Service Enhancement for Our Small Heath Customers:
  • Assessing website interactions to refine user experience and functionality. Conducting research to improve our vehicle fleet and services in Small Heath.
• Compliance with Local Laws and Regulations:
  • Adhering to local laws, regulations, and tax obligations. Safeguarding against fraud and maintaining service integrity. Addressing conflicts and upholding our terms of service.

Data Sharing Practices

Your Information May Be Shared With:

• Local Service Partners: Third-party companies assist us in delivering services, including payment processing, IT support, and maintenance. They are contractually bound to safeguard your data.

We do not share your personal information with third parties.

4. Data Protection

At Car Hire in Small Heath, we take the protection of your personal information seriously. We employ a range of technical and organizational measures, such as encryption, access controls, and secure servers, to safeguard your data from unauthorized access or disclosure. Regular security assessments are conducted to maintain these standards, though it's important to recognize that no method of transmission or storage can guarantee absolute security.

Data Retention Policies

We retain your personal information only for the duration necessary to achieve the purposes for which it was collected, such as complying with legal, accounting, or reporting obligations. The length of time we keep this information depends on various factors, including the type of data and the specific context in which it was processed.

Your Rights in Small Heath

Your rights under UK data protection law in Small Heath

• Access to Your Information: Obtain a copy of your personal information stored with us.

For inquiries regarding your rights, please reach out to us below.

Cookies and Tracking Practices

Our website employs cookies and similar technologies to improve your browsing experience, assess site traffic, and customize content. You can adjust your cookie settings directly through your browser to control how these technologies interact with your device.

Policy Changes

This Privacy Policy is subject to periodic updates to align with changes in our practices or legal obligations. Any updates will be reflected on this page along with a new "Last Updated" date. We recommend reviewing this policy on a regular basis to stay informed about our privacy practices.

Contact Information

For inquiries regarding this Privacy Policy or our data practices, please reach out to us: